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December 16, 2023 by Spirit Technologies
Generative AI has become more popular for its utility and capabilities. Microsoft is moving forward with its AI integration processes. During the November 2023 Ignite event, the company highlighted Copilot for Microsoft 365, an AI tool to ease many workplace duties. Based on their presentation and incorporation, here’s what business owners can expect from Copilot. […]
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December 15, 2023 by Spirit Technologies
Remote work for small businesses came through trial and error. Some companies have succeeded by adjusting to new protocols, while others fell through. Learn how you can help your business grow in this remote work world. Connecting your remote workforce with technology can help your business stay afloat and adapt to changing work culture trends. […]
December 14, 2023 by Spirit Technologies
The digital landscape has brought businesses new ways to reach people, gain visibility, and make an impact worldwide. Being online keeps your business competitive, but only if you have a handle on proper cybersecurity. Typically, cyberattacks affect smaller businesses more because of the security loopholes that hackers or malware can find in these systems. Why […]
December 13, 2023 by Spirit Technologies
iOS 17.1.1 is something business owners need to know about. Some Apple fans can’t wait for iOS updates to remedy existing bugs or introduce new techniques. However, many also feel that aesthetic updates or those that don’t make any improvements are a downgrade. Decide for yourself as we summarize the update below. The new iOS […]
December 12, 2023 by Spirit Technologies
Enterprises, large and small, must reach people who want to buy what they’re selling if they’re going to succeed in business. However, thanks to social media, your business is no longer confined to print advertisements on flyers, magazines, or radio and television commercials. The role of social media in small business expansion is on the […]
December 11, 2023 by Spirit Technologies
In the ever-changing world of digital marketing, it’s often difficult for small businesses to decide how best to utilize their budget. Improving results without breaking the bank may feel unrealistic, but it is possible. This blog post examines some of the best digital marketing strategies for small budgets. Prioritize Content Creation Content is the chief […]
December 9, 2023 by Spirit Technologies
The Files app is one of the preferred alternatives for Windows 11 users who are not willing to cope with the limitations of the native File Explorer app. It offers advanced features that business owners will find useful. The Files app continues to push updates to extend its robust functionality even further. The V3 is […]
December 8, 2023 by Spirit Technologies
Ransomware is a significant cybersecurity threat. Attackers use malicious software to encrypt files, making them unreachable until the victim pays a ransom. Cl0p is one such malicious software. It has grown in popularity over the last few years after a threat group using the software targeted large corporations worldwide. Most recently, the threat group infiltrated […]
December 7, 2023 by Spirit Technologies
Among the 33 million small businesses spanning the US, only about 63% invest in SEO plugins and other data analytics, while the remainder rely on decisions based on gut feelings. The latter is a leading reason 595,000 small businesses shut down annually, while the former have a better chance of an 8% revenue increase. Data […]
December 6, 2023 by Spirit Technologies
As technology advances, businesses implement numerous ways to communicate with customers for optimal satisfaction and convenience. According to Forbes, roughly 64% of companies believe AI is one of those ways to improve customer relationships. In comparison, 46% have already enabled CRM AI. Below, we’ll relay the role of artificial intelligence in customer relationship management. Ingesting […]
December 5, 2023 by Spirit Technologies
When starting a business, your biggest concern is keeping step and competing with larger companies that offer similar products and services. Potential customers may shop elsewhere without the right SEO (search engine optimization) tools, and your business can blend into the crowd. Why Is SEO Important? Website and search engine optimization are key marketing strategies […]
December 4, 2023 by Spirit Technologies
Technological innovations make it easier for businesses to organize data, communicate with consumers, and produce higher-quality products. One of the ways companies stay on top in their industries is technology adoption. You can elevate your enterprise by welcoming new technology and finding how it can benefit your specific business. Still, failing to understand technology adoption […]
December 2, 2023 by Spirit Technologies
With the ever-changing modern employment landscape, businesses must find ways to stay competitive and make sure their employees have the training and skills necessary to be productive at all times. Tech training and upskilling for employees is a great way to prepare your employees for working in the digital age. What Is Upskilling? Through upskilling, […]
December 1, 2023 by Spirit Technologies
Knowing how to embrace tech tools for marketing and customer engagement can make a dramatic difference in how your company grows and progresses in your industry. Customer engagement and marketing are essential for gaining attention from the right type of consumers, converting leads to customers, and retaining clientele. High engagement levels positively impact your business’s […]
November 30, 2023 by Spirit Technologies
As with any second Tuesday of the month, November 2023’s Patch Tuesday included many repairs to Microsoft security features, among other crucial vulnerabilities. We’ll discuss what these patches mean for Windows products and servers. General Summary: November Patch for Microsoft November’s Patch Tuesday addressed 63 security bugs in its software, three of which have a […]
November 29, 2023 by Spirit Technologies
Are you prepared for the fallout of a cyber-attack? Many businesses don’t think they need to invest in cyber insurance, but doing so can save you plenty of money. Discover what you should know about insurance coverage in this guide. Every Business Leader Is Responsible for Their Own Cyber Security Having insurance coverage for your […]
November 28, 2023 by Spirit Technologies
Business owners and their customers are intimately familiar with trying to log in to some online account before receiving a text message that contains a code. Before you can enter your account, you must submit this unique code, which is a multi-factor authentication mechanism. Intuitively, this multi-step security protocol protects sensitive data, including business data […]
November 27, 2023 by Spirit Technologies
Emphasizing efficiency is still one of the most effective ways to streamline your operation, no matter your niche. That’s why a concept like contactless payments continues to find traction. How do contactless payment options improve businesses? Read on to find out. How Contact-Free Payment Methods Help Companies #1 Guests Have a Better Experience Tapping […]
November 25, 2023 by Spirit Technologies
The popularity of the QR code has grown rapidly. These Tetris-like black and white boxes are appearing on merchandise, advertising, and even in television programs. While QR codes provide a lot of ease and efficiency for businesses to advertise their products or services, they also present risks for consumers and a new avenue for scammers. […]
November 24, 2023 by Spirit Technologies
It should come as no surprise that cloud computing is fast becoming the dominant form of data storage for companies that want to keep insights or data safe and save some money in the process. With the movement toward harnessing artificial intelligence and machine learning, these platforms are becoming more sophisticated. That’s great news for […]
November 23, 2023 by Spirit Technologies
One type of cybercrime that’s becoming a more significant problem in today’s digital age is distributed denial of service (DDoS) attacks. What makes these attacks so dangerous, and how can you stay safe? This guide uncovers what you need to know about DDoS attacks. What Is a DDoS Attack? This type of cyber-attack focuses on […]
November 22, 2023 by Spirit Technologies
Cybersecurity researchers at Malwarebytes have recently highlighted a worrying trend where ransomware attacks are facilitated through malicious advertisements for commonly used software. By exploiting the credibility of popular applications, these cyber-threats disguise themselves as legitimate ads, tricking users into downloading harmful malware onto their devices. Understanding the Threat of Malicious Software Ads These deceptive ads […]
November 21, 2023 by Spirit Technologies
Countless businesses use Microsoft Excel to track and sort data, but a long-running bug has been a source of frustration among users. It is no longer an issue, thanks to a new update from Microsoft. This guide will explain the problem and what changes are now in place. Issues With Excel’s Automatic Data Conversion Settings […]
November 20, 2023 by Spirit Technologies
Companies have seen the benefits of remote work and how it can facilitate employees’ well-being while supporting business operations. While remote work has its perks, companies must consider a significant concern: cyber security. Allowing employees to work with private company data from their homes opens the business up to potential cyberattacks and data breaches. Learn […]
