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December 12, 2024 by Vertical Axion
Keeping your business competitive in today’s always-connected world requires a robust social media presence. Entrepreneurs who leverage their Facebook, Instagram, TikTok, LinkedIn, X, and Pinterest profiles can stand out among their competition, foster brand awareness and audience engagement, and, most of all, build long-lasting relationships with customers. Effectively using social media requires more than just […]
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May 29, 2023 by Vertical Axion
Your website is the first impression your business projects to potential customers. Improving website user experience good user experience is crucial to keep visitors engaged and convert them into customers. A well-designed website appears high on search engines, converts leads to sales, and avoids lengthy load times. Follow these tips to create the best website […]
May 27, 2023 by Vertical Axion
Whether you’re a new business owner or have years of experience, establishing a digital marketing strategy takes knowledge and time. With these tips, you can launch a successful digital marketing campaign and see your online presence skyrocket! Start with Research into Your Customers and Your Niche You can’t set an effective strategy without research: Brand […]
May 26, 2023 by Vertical Axion
Do you want to convert email subscribers to loyal customers? Focus on increasing customer engagement through your emails. An email list is one of the strongest tools in your marketing strategy. So don’t let it go to waste with low engagement rates. Here’s how to create a solid customer engagement strategy. Personalize the Message A […]
May 17, 2023 by Vertical Axion
Analyzing collected information can uncover nuances about your target market that can be hard to catch with human intuition alone. For example, you can discover correlations between events and an uptick in market activity through data evaluations. This method can also work with substantially larger sets of complex information, also known as big data. With […]
February 3, 2023 by Vertical Axion
Businesses can significantly benefit from utilizing social media as a marketing tool. With billions of people using social media worldwide, it presents a unique opportunity to reach potential customers and grow your business. To get started, creating a social media marketing plan is essential. This will help you identify your target audience, set goals, and […]
December 31, 2022 by Vertical Axion
Social media marketing is an effective tool used to promote your company online. Many people use social media channels to promote products or services; however, companies can also use social media to generate leads without advertising on search engines like Google. In addition, companies with blogs and social media pages might run sponsored posts on […]
October 1, 2022 by Vertical Axion
So, you’ve built your company’s website. That’s great news and a major milestone, for sure. Unfortunately, your work is just beginning. If you want anybody to be able to find you among the billions of sites that make up the internet, you’re going to need a little bit of help. The first and best thing […]
September 12, 2022 by Vertical Axion
Do you have a MacBook with a Butterfly Keyboard? If so, keep an eye out for an email regarding the Butterfly Keyboard class action lawsuit. Recently, Apple has agreed to pay out $50 million to settle the suit that alleged that Apple knew about flaws with the butterfly keyboard’s switches it built into several MacBook […]
July 14, 2021 by Vertical Axion
Do you own, or have you recently test-driven a Mercedes? If so, or if you’ve created an account on their website for some other purpose, be advised that the company recently disclosed that they had been hacked. They say that the attackers made off with personal and financial information belonging to more than 1.6 million […]
July 9, 2021 by Vertical Axion
Later this year, the Windows 10 era will officially come to an end with the release of Windows 11. The latest version of the OS promises a raft of new features that will offer a “Next Gen” experience. Here’s a quick overview of what you can expect to see in Windows 11 when it is […]
March 12, 2021 by Vertical Axion
Strange things are afoot at Kia Motors America (KMA), a subsidiary of Kia Motors with more than 800 dealerships scattered across the United States. Recently the company has reported a nationwide IT outage that is impacting their mobile UVO Link apps, phone services, the company’s payment system, and a number of dealer-specific applications. If you’re […]
February 4, 2021 by Vertical Axion
Cellphones are everywhere. There are literally billions of them in service and many people have and regularly use more than one. They also represent a significant investment, and the hope is that when you buy one, it will provide you with at least a few years of reliable service and retain a fair amount of […]
