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February 21, 2024 by Vertical Axion
Microsoft’s latest version of Windows provides many benefits to business owners, especially those who use Microsoft Teams. The operating system will now make getting meeting reminders for upcoming phone or video conferences easier. Learn about the key features of the Windows 11 update and how it can boost productivity across your business. Why Businesses Use […]
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February 20, 2024 by Vertical Axion
Hackers are making pirated MacOS apps the source of hidden malware, which can compromise an entire network. As a business owner, staying current on this and other cybersecurity threats that may impact your operations is essential. Learn more about the software vulnerabilities at the center of this threat and how to protect your business from […]
February 19, 2024 by Vertical Axion
Have you heard about Apple’s new programming language, Pkl? Apple developers are excited about it. If you’re a developer who uses iOS and MacOS, discover more about this modern programming language. What Is Pkl? Pkl (pronounced pickle) is Apple’s new open-source programming language with embeddable configuration. In other words, it’s a program language users not […]
February 16, 2024 by Vertical Axion
Although many educators cringe at the thought of using them in the classroom, AI tools are revolutionizing education. Microsoft’s exciting new offering represents a big step toward positive, productive, and engaging reading instruction for students and educators. Are you interested in what business owners should know about Microsoft’s latest release? Keep reading about Reading Coach. […]
February 15, 2024 by Vertical Axion
Communication tools are critical to daily business operations, and more companies are moving to voice-over-internet protocol (VOIP) services for voice calling and more. Explore the ultimate guide to VOIP to learn everything you need to know about VOIP, including the business advantages, maximizing the technology, and more. A Complete Guide to Voice Over IP Technology […]
February 14, 2024 by Vertical Axion
How often do you or your employees feel you’re doing the same tasks repeatedly, each more tedious than the last? According to LinkedIn, these repetitive tasks take up about 62% of each workday, keeping workers away from more important jobs like customer communication. That’s where automation tools for small businesses come in. Task automation utilizes […]
February 12, 2024 by Vertical Axion
Large businesses have many advantages over smaller ones, from access to more high-tech equipment to having the funds to reach a larger audience. However, independently owned small businesses can gain the upper hand by using Customer Relationship Management (CRM) systems to improve customer satisfaction and assistance. Small businesses tend to have a smaller customer base, […]
February 10, 2024 by Vertical Axion
One of life’s biggest challenges on the web today is the near-constant need to remember passwords. Password managers have helped reduce that strain to an extent, but password management remains a hassle for apps that require two-factor authentication. Therefore, WhatsApp’s announcement of the shift to passkeys last year was one of the best bits of […]
February 7, 2024 by Vertical Axion
It’s essential for any industry in the modern market to know how technology improves business growth. From reaching new clients to streamlining operations, the benefits — and possibilities — are nearly endless. The Unavoidable Relationship Between Technology and Growing Businesses A century ago, technology consisted of the electric blender in the kitchen and a few […]
February 6, 2024 by Vertical Axion
What are some efficient digital marketing strategies for small businesses today? Advertisers and industry professionals agree that search engine optimization and social media marketing are the keys to growing your business long-term. Learn why you should implement them in your marketing campaign. The Importance of Your SEO Strategy Search engine optimization can transform your website […]
February 3, 2024 by Vertical Axion
The concept of “machine learning” is a computer’s ability to use data to learn. It works by performing various tasks that once were human-dependent and, thereby, refining its processes. Is your business reaping the benefits of machine learning yet? If not, here are a few things you’ll want to consider. The Advantages of Machine Learning […]
January 31, 2024 by Vertical Axion
Today’s digital age keeps evolving, and small business owners are reaping plenty of benefits. Discover how technology improves small business productivity and what it means for an enterprise’s future. This guide reveals the unique connection between technology and small business productivity and the products that can benefit your workplace the most. Impact of Technology on […]
January 30, 2024 by Vertical Axion
Savvy business leaders understand that how they present their brand online makes a huge difference in how consumers respond. In this guide, we’ll uncover tips for enhancing e-commerce websites for small businesses. Follow these guidelines to drive your business forward and cater to your target audience successfully. Online Stores for Small Businesses: Common Challenges They […]
January 29, 2024 by Vertical Axion
Business owners must always keep a finger on the pulse of new online crime strategies. Cyber attacks that target organizations can have major consequences if you don’t recognize the warning signs or take steps to protect yourself. Beware of SMTP smuggling, a new cybercrime technique, and learn how to stay safe online. SMTP Smuggling: […]
January 27, 2024 by Vertical Axion
Imagine a small business owner competing with larger companies for the same target audience. Unlike these companies, which offer the same products or services, yours doesn’t have a large enough team for 24/7 assistance, meaning when you close up for the day, there’s no one there to help your potential customers. Rather than maintain this […]
January 8, 2024 by Vertical Axion
Doesn’t every business owner want more efficient ways to attract loyal customers and encourage repeat sales? If so, you’ll likely benefit from using personalized email marketing with AI. Keep reading to discover everything you need to know about AI email marketing, how to use it, and what your business could gain from this powerful new […]
January 6, 2024 by Vertical Axion
Do you want a dynamic way to advertise and engage your customers? Digital signage solutions for small business marketing might expand your visibility ahead of the competition. Keep reading to discover everything you should know about digital signage solutions, including their most common uses and how they could benefit your small business. Digital Signage Usage […]
January 5, 2024 by Vertical Axion
Do you want to increase customer satisfaction? You could benefit from mobile payment solutions. Before diving in, there is something you should know about mobile point-of-sale (mPOS) systems: revolutionizing small business transactions is only the start of what these nifty systems can do. Read on to learn more. What Are Mobile Point-of-Sale Systems? Mobile transaction […]
November 8, 2023 by Vertical Axion
Every business owner knows creating a good customer experience is the key to success. But how can you improve customer loyalty if you’re new to the industry or have a struggling sales team? This guide will uncover all of the benefits of CRM systems: Enhancing customer experiences and helping businesses grow. What Is a CRM […]
October 30, 2023 by Vertical Axion
Keeping up with the latest digital tools can be difficult. Technology keeps evolving with new ways to reach users and streamline processes. Why should you keep track of all these new developments? With these important technology tools for improving your business, you can boost team productivity and drive your company forward. Discover which platforms are […]
September 16, 2023 by Vertical Axion
IT professionals recommend securing your business’s website with HTTPS instead of basic HTTP. What is this web component, and why is it important for your business? Get answers to these questions and more in this helpful guide. What Is HTTPS? If you type any site into a web browser, you’ll find one of two prefixes […]
August 25, 2023 by Vertical Axion
Social media is an influential tool to connect with customers and grow your business. It offers an affordable marketing platform and improved brand visibility. You can reach many people without a hefty budget. A social media profile for your business boosts your brand’s online presence. But that’s only the beginning. The next step for you […]
August 22, 2023 by Vertical Axion
Phones and tablets can help your business grow. Mobile tech can boost profits, make work easier, and get your target market interested. Here’s how you can use mobile tech to your advantage. The Global Reach of Mobile Tech All around the world, smartphone use is increasing. This surge in mobile tech applications leads to more […]
August 9, 2023 by Vertical Axion
Social media is a big help for any business. It opens new doors, connects you with your target market, and makes your brand known. But is social media a puzzle to you? This article lists some top strategies, from making your business profile look good to using data analytics and influencers. Ready to win more […]
